By 1960 business in the United States had prompted the creation of Sony Corporation of America, with headquarters in New York City. Sony's professional-oriented In 1985, Sony launched their Handycam products and the Sony and Philips jointly developed the Sony-Philips digital interface format (In the early 1990s, two high-density optical storage standards were being developed: one was the MultiMedia Compact Disc (MMCD), backed by Philips and Sony, and the other was the Super Density disc (SD), supported by In 1983, Sony introduced 90 mm micro diskettes (better known as 3.5-inch (89 mm) While Sony is known for its consumer electronic products, including the first mass-produced As of 2020, Sony is organized into the following business segments: Game & Network Services (G&NS), Music, Pictures, Electronics Products & Solutions (EP&S), Imaging & Sensing Solutions (I&SS), Financial Services, and OthersSony Corporation is the electronics business unit and the parent company of the Sony Group.

Sony Corporation (ソニー株式会社, Sonī Kabushiki Kaisha, / ˈ s oʊ n i / SOH-nee, commonly known as Sony and stylized as SONY) is a Japanese multinational conglomerate corporation headquartered in Kōnan, Minato, Tokyo. Subsequently, Sony Electronics Corporation will be renamed to Sony Corporation.Sony has historically been notable for creating its own in-house standards for new recording and storage technologies, instead of adopting those of other manufacturers and standards bodies.

It specifically mentioned environmental groups that were trying to pass laws that held electronics-producing companies responsible for the cleanup of the toxic chemicals contained in their merchandise.Sony Corporation is actively involved in the EYE SEE project conducted by Sony assists The South Africa Primary Education Support Initiative (SAPESI) through financial donations and children book donations to the South Africa Mobile Library Project.The Sony Canada Charitable Foundation (SCCF) is a non-profit organization which supports three key charities; the Make-A-Wish Canada, the United Way of Canada and the EarthDay and ECOKIDS program. Sony DADC is a leading disc and digital solution provider for the entertainment, education and information industries, offering world-class optical media replication services, digital and physical supply chain solutions and software services.Since its inception in 1995, Sony Biotechnology has provided quality products and innovative solutions to the global flow cytometry market.

Sony Corporation of America (SCA)(ソニー・コーポレーション・オブ・アメリカ)based in New York City, is a subsidiary of the Japanese conglomerate Sony Corporation.It serves as the company's US headquarters, and manages the company's US-based businesses.



Points can then be redeemed for Sony electronic products, entertainment, once-in-a-lifetime experiences and more. 27 May 2012.Nakamoto, Michiyo. "Sony co-founder Akio Morita founded Sony Corporation of America in 1960.In 1971, Masaru Ibuka handed the position of president over to his co-founder Akio Morita.

At the same period, Sony was also recognized as the most cash-rich Japanese company, with its The company was immensely profitable throughout the 1990s and early 2000s in part because of the success of its new In September 2000 Sony had a market capitalization of $100 billion; but by December 2011 it had plunged to $18 billion, reflecting falling prospects for Sony but also reflecting grossly inflated share prices of the 'On 9 December 2008, Sony Corporation announced that it would be cutting 8,000 jobs, dropping 8,000 contractors and reducing its global manufacturing sites by 10% to save $1.1 billion per year.In April 2012, Sony announced that it would reduce its workforce by 10,000 (6% of its employee base) as part of CEO In January 2013, Sony announced it was selling its US headquarters building for $1.1 billion to a consortium led by real estate developer The Chetrit Group.On 6 February 2014, Sony announced it would trim as many as 5,000 jobs as it attempts to sell its PC business and focus on mobile and tablets.In November 2011, Sony was ranked 9th (jointly with Panasonic) in Since 1976, Sony has had an Environmental Conference.In 2000, Sony faced criticism for a document entitled "NGO Strategy" that was leaked to the press. Sony's principal U.S. businesses include Sony Electronics USA, Sony Pictures Entertainment, Sony Interactive Entertainment, Sony Music Entertainment, and Sony/ATV Music Publishing.

In his new role, he reversed the corporation’s unprofitable entertainment operations and made several successful acquisitions, including the highly profitable Spider-Man franchise and the Metro-Goldwyn-Mayer library of classic films.