Look for single digit P/E multiples in 2012. "“I view some of that as deferred demand...I think some of that will come back in succeeding quarters,” Tuz said.A Goldman "sell" rating is relatively rare. Goldman lowered its price target for Apple shares to $233, implying a nearly 20% decline from its Thursday closing level. Goldman Sachs says now is the time to sell Apple, forecasts 20% drop from current level bwinck@businessinsider.com (Ben Winck) 4/18/2020 Counties where COVID-19 … AFP Since the S&P 500 hit an all-time high on Feb. 19, Apple shares are down about 13 per cent against a 16 per cent decline for the overall index. http://www.profitableinvestingtips.com/investing-tips/time-to-sell-apple Time to Sell Apple Apple has seen its profit slide for three straight quarters. The brokerage noted that average selling prices for consumer devices are likely to decline during a recession and remain weak well beyond the point when units recover. "Of the 40 analysts covering Apple shares, 30 have "buy" or "strong buy" ratings, seven have "hold" ratings, and three have "sell", according to Refinitiv.Earlier this week, Apple released a smaller iPhone priced at $399, lowering the starting price for the company's smartphone line to broaden its appeal among budget-conscious customers.Goldman said it does not expect the company to launch the upcoming iPhone models until early November, as limited global travel could impede Apple's final engineering and production process.Since the S&P 500 hit an all-time high on Feb. 19, Apple shares are down about 13% against a 16% decline for the overall index. Read Next 4 strategies for McDonald's management. (Reporting by Munsif Vengattil in Bengaluru and Lewis Krauskopf in New York, additional reporting by Lance Tupper; Editing by Shailesh Kuber and Alistair Bell)Trump's TikTok ban, Hurricane Isaias, NHL's return: 5 things to know this weekendAt least 150 hospitalized due to salmonella outbreak in 48 statesGoldman predicts 36% drop in iPhone shipment, says time to sell Apple sharesShow full articles without "Continue Reading" button for {0} hours. Goldman predicts 36% drop in iPhone shipment, says time to sell Apple shares 4/17/2020. Three Fools debate the merits of selling Apple. Apple is not respecting customer needs, and until this changes Apple is a sell. In reality, what Amazon (NASDAQ: AMZN), Netflix (NASDAQ: NFLX), PayPal (NASDAQ: PYPL), Apple (NASDAQ: AAPL), and other tech companies sell is time. Guess what? Analysts Debate: Is It Time to Sell Apple? The downward revision was Goldman's third for Apple stock since February 17.Sales of Apple's flagship phone will slide 36% in the second quarter before recovering to a 2% decline by the fourth quarter, Goldman projected.