I couldn’t read it. A few clicks in the app and you're done.





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The graphics are probably more appealing than the content, it's cleverly pieced together and everything but fairly straight forward, vague, generic thinking to be honest.




Assess your skills to create products and services people want

I work for a non-profit and came away with dozens of practical applications, so I think this could be used for almost any industry. PDF | In many ways, Amazon.com is perhaps the company that is most closely tied with the E-Commerce phenomenon. I work in China and did not want to deal with the hassle of waiting for delivery and customs of the physical book. At least on the Kindle, I could enlarge the type so that I could easily read it. Please try again Prime members enjoy FREE Delivery and exclusive access to music, movies, TV shows, original audio series, and Kindle books.

Use the online companion to design your Value Proposition and download tools, templates, and resources corresponding with different concepts in the book

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All the visuals can be downloaded as PDF posters from the website.

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Retrouvez Value Proposition Design: How to Create Products and Services Customers Want et des millions de livres en stock sur Amazon.fr. You're listening to a sample of the Audible audio edition.Something went wrong. Read More






I have no one to blame but myself. I brought the original book called "business model canvas" and i have used the book in my own business and for client businesses.

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You can read the whole article on Amazon’s 3 customer value propositions here … Gateways to magic worlds: Kindle, Fire TV, Tablet, Echo.

A useful resource you can use across varying departments, include in internal training/appraisal or have graduates/interns read when joining a company. (Don't know why format says paperback - definitely purchased Kindle)





Stress-test your prototypes before testing your ideas





It's full of nonsensical jargon and waffle.Alex does it again with an innovative look at testing and evaluating your value propositions! Please try againSorry, we failed to record your vote.